LENDING CLUB

The world of consumer finance and online investing meets Silicon Valley ingenuity for the world’s largest online credit marketplace. Rule of 3 has partnered with Lending Club to bring investors and borrowers together. From the biggest IPO of 2014 to new television driving borrowing leads, we’re welcoming the world to the club.

DRTV, created by RO3, invites the one in three Americans with credit card balances to refinance, cut up their cards, and win.

Increase in New Loan Applications
54%
Increase in Loans Issued
37%

Rule of Three is helping deliver a simple message for Lending Club: Traditional banking is so 2009.

WELCOME TO THE “AWESOME IPO” CLUB.

In December 2014, Lending Club raised $1 Billion and we turned their IPO into a brand-building opportunity. We created an experiential campaign blanketing the New York Stock Exchange in Lending Club messaging. Video monitors hung in the shape of the Lending Club logo broadcast traders faces outside. Inside, posters welcomed the financial world to the club.

RULE OF 3
1740 Telegraph Ave
Oakland, CA 94612
info@ro3sf.com

415-420-3535

ASK US ANYTHING –
WE’LL ANSWER IT

ASK US ANYTHING –
WE’LL ANSWER IT

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